Insight TV to air two Covid specials
Coldplay will perform in Global Goal: Unite for our Future – The Concert
Netherlands-based ultra-HD broadcaster Insight TV is set to air two pandemic-related shows, including a concert featuring stars such as Shakira, Coldplay, Usher, Miley Cyrus and Justin Bieber.
Global Goal: Unite for our Future – The Concert will air across all of Insight TV’s platforms in 46 countries on June 28. It will highlight the disproportionate impact Covid-19 has on marginalised communities, including people of colour, those living in extreme poverty and others facing discrimination.
Hosted by Duane Johnson, The Concert will celebrate innovators, scientists, health workers, activists and organisations working to develop and distribute Covid-19 tests, treatments to everyone.
As well as the music performances, the show will feature appearances by Charlize Theron, Chris Rock, David Beckham, Hugh Jackman and Salma Hayek Pinault, among others.
Prior to The Concert, Insight TV will also broadcast Global Goal: Unite for our Future – The Summit, a global pledging moment where world leaders, corporations and philanthropists will announce new commitments to help develop equitable distribution of Covid-19 tests, treatments and vaccines, as well as rebuild communities devastated by the pandemic.
Rian Bester, CEO of Insight TV, said: “Covid-19 has been an equal opportunity destroyer of life and livelihood, but the way governments, facilities and supply chains have operated in response to its widespread damage has been anything but equitable. Insight TV is joining this essential call to action via the powerful combination of music and television. The experience will be all the more impactful when viewed in 4K UHD HDR and we hope to play an important role in communicating a message that resonates around the world.”
The two specials will be available on demand from June 30.